About TOFU
TOFU was born from a simple but often overlooked question: What actually touches our children’s skin every single day?
Children don’t just wear clothes. They live in them. They climb, spill, sprint, roll, and explore without pause. Kids are the ultimate stress test, and the things they use every day need to keep up without compromising on safety or skin comfort. That’s why TOFU was created as a kids lifestyle brand, starting with thoughtfully designed clothing and built to extend beyond it.
We began with kidswear because that’s where daily contact begins. At TOFU, we use breathable, skin-friendly cotton that is gentle on sensitive skin and free from harmful chemicals. Our fabrics are tested for colour fastness, shrinkage, durability, and comfort so they stand up to play, washes, and real life.
TOFU is built by three co-founders who bring together experience in kidswear, textiles, and working closely with children. This combination shapes everything we create, ensuring our products balance safety, function, and design without compromise.
Simple, essential, and adaptable, TOFU takes on the vibrant flavour of every child’s unique personality. Our approach is to create everyday essentials that fit naturally into a child’s world.
TOFU is for parents who care about what touches their child’s skin and want thoughtfully made products they can trust, today and as their child grows.
